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Minor League Baseball took a big hit in 2020. Over 40 teams were cut from the league and players struggling to keep their dreams alive were suddenly found without a job. Baseball is a big part of RSVLTS’ DNA, so we took action and partnered with Jomboy Media and The Savannah Bananas to create a limited-edition shirt with all proceeds going to the players trying out for the Bananas’ new paid, pro team.
An example of email copy, written for a summer collection for The Sandlot, anchored by the famous 4th of July “Night Game” scene. Our voice tends to hit on deep cut movie references. We want consumers to understand that we are true fans of the IP we sell, just like them. It’s that connection that fosters a stronger relationship.
The holiday season is a time for RSVLTS to shine, and nothing glimmers quite like the fan-favorite Little Nero’s Collection from Home Alone. For this promotion, we partnered with a local, trendy pizza place to give away some gear and generate some fun PR.
Though we had already introduced a Disney & Pixar Toy Story Collection, we wanted to create something that was unique in the space, even a little edgy. And just like that, the most horrifying place imaginable, Sid’s Room, came to life with a line of shirts and some fun, neon-esque content.
An example of product copy living on the RSVLTS site. This is for a Brandon Lowe tee, part of our MLBPA partnership. Rather than general creative that speaks to a wide range of consumers, we aim to make copy, visuals, and ad placements feel incredibly native to create quality interactions with genuine fans.